Signal & Story | Sascha Vetter + Madia Logan • Rehearsal • W2 • Press N to toggle notes
Stop Guessing Who You Serve — Rehearsal Deck
Slide 1 — Hook
Every About page fights invisible enemy: professional-sounding words that say nothing.
Speaker Note (0-2min): Open with enemy, pause. Madia intros story resonance, Sascha intros signal reading.
Slide 2 — Leverage Move
Favorite Client Method + Voice of Customer + Borrowed Language Bank
Speaker Note (5-12min): Live build. Borrowed language bank. Keep Intelligence/Insights language off deck.
Slide 3 — Close + Calendar
Tuesday Teaching → Wed/Thu/Fri Connect → Monday Signal. No pitch baseline.
Speaker Note (18-20min): Drop hub URL in chat. Tuesday Zoom + Alignable joins. Footer Sascha-first everywhere.